Why You Should Have A WordPress Site
So, you’ve got an excellent business idea and you’ve decided you’re going to develop and publish your own website. Well, as you most likely know, there are many variables to consider. The design of the website, the images you’re going to use, the content, the website architecture, the logo designs, the online store – the list goes on. But ultimately, what’s most important when designing a new website is the platform you choose. There’s a range of website platforms available with an array of various features, targeting the entire spectrum of developers from starters to professionals. You’ll ask for recommendations on which platform to use and developers will argue for weeks on end about why one platform is better than the other.
It can really be confusing to weigh the pro’s and con’s of each website platform and figure out which is best for you. So, to save the time and arguments, the basic answer to this question is ‘WordPress’. The following article will present five strong arguments as to why WordPress is the best platform to use, regardless of your website development skills and abilities.
WordPress is simple to use and manage
WordPress is exceptionally user-friendly so you don’t need to be an expert HTML coder to develop a practical and powerful website. The installation process is quick and simple, the tools are intuitive and there’s a built-in updater so you don’t have to stress about not taking advantage of all the latest features. There are inbuilt features for blog publishing, RSS feeds, user management, automated backups, revisions and much more. Once installed, you can start making custom configurations without even writing any code!
WordPress is extremely SEO-friendly
In the words of Google Engineer Matt Cutts, “WordPress automatically solves a tonne of SEO issues”. SEO is a highly important element to any website so having in-built features that seamlessly make your website SEO-friendly is priceless. WordPress coding is standard compliance, high quality, and produces semantic mark-up which makes your site especially attractive to search engines. There are also a variety of free plugins that you can install which will make your website even more SEO-friendly, but we’ll talk about WordPress’ plugins next.
WordPress is FREE and Open Source
Yes, you read it correctly; WordPress is free to download, install, and use to produce any kind of website you desire. WordPress is also open source which means that the source code is obtainable for anybody to modify, edit and create different themes and plugins with a variety of features and publish these to the online community. Now, there are in excess of 2,600 WordPress themes and over 3,100 different free plugins available for use. Due to the fact that WordPress is a community software, it is maintained by a large group of volunteers who all contribute to the software by writing patches, answering support questions and updating documentation. If you have any inquiries or concerns about anything WordPress related, there are practically thousands of people ready to help.
WordPress is mobile friendly
As a result of the increasing use of smart phones for internet usage, it’s really important that your website is optimised for mobile devices. In fact, one of Google’s latest updates requires websites to be optimised for mobile devices or they’ll be penalised in SEO. Fortunately most WordPress themes are developed to be mobile responsive, meaning that irrespective of what device your prospects are using, WordPress websites will systematically adapt the appearance of your website to match. WordPress even lets you to work on both of your mobile website and PC website independently, so you can easily customise both to optimise the user experience.
WordPress is secure
These days, website security is imperative so naturally WordPress has high security standards. Roughly one-quarter of websites are constructed on WordPress so hackers are regularly looking for ways to compromise them. WordPress is well aware of this so has produced a range of security features which prevents any malicious attacks by releasing frequent updates that neutralises these threats. Always remember, it’s also imperative for you to be using a secure device when accessing your WordPress account, so make sure that you use standard security tools on your device and only install reliable plugins from trusted providers.
As you can see, WordPress has a variety of superior features that simply make it the best website platform on the market. Though there are plenty of other reasons why WordPress is a great choice for your website, this article just concentrates on 5 of these: WordPress is highly user-friendly, free and open source, significantly SEO compatible, mobile friendly, and secure. What more could you want from a platform to build a practical and powerful website? If you have any questions about how you can further optimise your website, talk to the team at Internet Marketing Experts Bunbury on 1300 595 013 or visit their website: http://www.internetmarketingexpertsbunbury.com.au